Bordeaux 2013: pricing it right

2013 compared to cheapest

A flurry of releases at the end of last week and the beginning of this one means that many of the key 2013s are now out (for coverage including prices and scores, please see the Liv-ex En Primeur pages). As yet, only a few wines have found a secondary market, and there would seem to be good reason for this. 2013 is a difficult vintage that has followed two poorly priced En Primeur campaigns. For it to work, it needs to be the cheapest vintage on the market, and as the chart above shows, over half of the key wines to release have cheaper back vintages. The three wines that have traded so far – Lafite, Carruades and Mouton – are among a handful whose 2013 is the cheapest vintage by over 10%. A sign, perhaps, that more chateaux (if they wished to sell) should have looked to the market before pricing their latest vintage.   

2 thoughts on “Bordeaux 2013: pricing it right

  • April 24, 2014 at 4:55 am
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    Very useful chart, thank you.
    It would be interesting to study how prices have moved for wines which were on both ends of this chart in 2009, 2010, 2011 and if possible 2012.

    Also, Palmer, Montrose, L’Evangile, Pontet-Canet are estates which have done a great job in terms of branding recently. So it makes sense for their strong brands to command a growing premium.

    Unfortunately, it does not necessarily mean buyers will make such a good deal deal buying the hype. 2012 vintage of some of these wines can be bought below their ex-negociant prices these days for instance.

    Reply

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